Hispanic Marketing

Nutrition

New Nutritious and Indulgent Foods Appeal to Hispanic Consumers

13/08/2018 06:00am | 7734 views

By Chris Campbell

As Hispanics become the fastest-growing ethnic group in the U.S., the demographic’s buying power grows, as well. In 2015, Hispanics made up 17.6% of the population, while the cohort’s buying power grew to $1.4 trillion the next year. By 2065, Hispanics will account for one quarter of the U.S. population, according to an IRI report, Hispanics and New Products.

 

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What Trump Gets Wrong About Hispanics In The U.S.

17/05/2017 06:00am | 6644 views

By Tracy Jan, Washington Post

President Trump, as he ran for office, portrayed Latino immigrants as a drain on the U.S. economy, saying "The Mexican government ... they send the bad ones over because they don't want to pay for them."

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Uber Increasingly Catering to Latino Riders with Spanish-Language App in Six States

15/02/2017 06:00am | 6854 views

Uber wants to tap into the growing Spanish-speaking community in the U.S. by allowing users to request a Spanish-speaking driver through a new app.

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The Unbearable Whiteness of Craft?

11/08/2016 12:25pm | 6903 views

Omar Passons is like every other San Diego craft beer fan. Ordering a pint at North Park’s Tiger! Tiger!, he savors his drink’s aromas, flavors, colors. He also notes his companions’ colors — or, more likely, color.

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Dr. Art Ulene Connects the Dots from Small Changes in Behavior to Population Health

01/06/2016 06:00am | 11021 views

It’s been predicted that half of the adult U.S. population will have diabetes by the year 2050. Now a new study by UCLA has revealed that 46% of the adult population in California is already prediabetic– on top of the 9% that already has diabetes.

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