Beauty brands, take notice.

In the face of stagnant sales for the overall category, there's one shopper whose lust for fragrance and mascara is driving much of the industry's growth.

According to a new study by Nielsen, sales growth from Hispanic consumers last year significantly outpaced that of non-Hispanic shoppers across every beauty segment.

In cosmetics, for example, dollar sales fell 1.2 percent year-over-year among non-Hispanics shoppers, but rose 7.4 percent among Hispanics; for hair care accessories, sales dropped 3.6 percent among non-Hispanic shoppers, but gained 3 percent among Hispanic consumers.

Obesity is an epidemic in the Latino population and we need to take action because our kids may be the first generation to live a shorter life than our own.  NBC Latino’s Dr. Joseph Sirven walks you through the startling numbers and gives you ways to combat childhood obesity by increasing children’s physical activity and making better food choices.

The CDC recently released its first national study on Hispanic health risks. The results reconfirmed the Hispanic health paradox - the fact that Hispanics live longer and had better health outcomes than whites for most analyzed health factors, despite facing worse socioeconomic barriers – but, the study also found that Hispanics had significantly higher prevalence and death rates from diabetes and chronic liver disease which is often associated diabetes.

By Victor Morales, Voice of America