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Nielsen.com

The Nielsen Company, a leading global information and measurement company, provides market research, insights & data

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Hispanic Millennials Seek A Cultural Connection At Grocery

05/07/2016 08:53pm | 7278 views

Millennials are more “multicultural” than any previous generation. In the U.S., approximately 40% of the generation identify as Hispanic, African-American or Asian American. And over a quarter of all U.S. Millennials are first- or second-generation immigrants—many of who have strong ties to their global origins.

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Nielsen.com

The Nielsen Company, a leading global information and measurement company, provides market research, insights & data