The Future of Health Care in America? Think Hispanic
03/06/2014 05:43pm | 8001 viewsThey’re on the go, living their lives on smartphones and using social media. They’re skipping the doctor more and more, relying instead on pharmacists for medical advice. And they want to save money.
A new report shows that Hispanics represent a large, mostly untapped market for health care companies. And while this demographic has largely been left behind in the U.S. health care system, that is about to change.
“I definitely think that Hispanics are paving the way when it comes to the use of technology, particularly social media,” says Ceci Connolly, managing director of PwC's Health Research Institute, which issued the report.
About the Author
Maggie Fox is senior health writer for NBCNews.com and TODAY.com, writing top news on health policy, medical treatments and disease. She's a former managing editor for healthcare and technology at National Journal and global health and science editor for Reuters based in Washington, D.C. and London.
She's reported for news agencies, radio, newspapers, magazines and television from across Asia, the Middle East, Africa and Europe covering news ranging from war to politics and, of course, health and science. Her reporting has taken Maggie to Lebanon, Syria and Libya; to China, South Korea, Thailand, the Philippines and Pakistan; to Bosnia, Croatia and Serbia and to Ireland and Northern Ireland and across the rest of Europe.
Maggie has won awards from the Society of Business Editors and Writers, the National Immunization Program, the Overseas Press Club and other organizations. She's done fellowships at Harvard Medical School, the National Institutes of Health and the University of Maryland.